Enhanced listener loyalty with dynamic digital integration
iOS, Android
We developed iOS and Android applications packed with exciting features. Live stream capability allows users to tune in to their favorite programs in real-time, while the podcast feature provides on-demand access to a wide array of content. To foster listener loyalty, we also integrated a coupon system into the application, rewarding users for their engagement. With these enhancements, Radio Globo Italy has not only improved its listener experience but also boosted user engagement and loyalty, cementing its place as a forerunner in the Italian radio landscape.